Huizhong holds a Bachelor of Fine Arts (Honors) in Visual Communication from Nanyang Technological University. Prior to that, she graduated as valedictorian with a Diploma in Multimedia & Animation from Ngee Ann Polytechnic.
Currently, she works as a Senior Designer for Valtech, a global experience innovation company that aims to unlock a better way to experience the world. Her specialisations are in UI/UX design and brand identity design.
Her professional experience encompasses agency-side work on projects across a range of industries and sectors, including real estate, fashion, education, health, media, and government, for clients such as CapitaLand, Charles & Keith, National University of Singapore(NUS), HMI Medical Group, CinemaWorld, and TransitLink.
Design lovable digital products with visually appealing interfaces that capture your brand essence, providing more value to users and increasing engagement.
Create a central hub to guide design choices, enhancing user experience, ensuring design consistency and boosting efficiency.
Craft impactful designs including logos, brand assets, and marketing materials to enhance brand recognition, communicate effectively, and attract attention.
Transform static graphics into dynamic visuals to enhance storytelling and engage viewers more effectively.
At Valtech, I collaborate closely with user experience designers and developers. Together, we effectively translate the brand visions of our clients into aesthetically-pleasing digital products.
My responsibilities entail the creation of visuals, high-fidelity prototypes, and design systems for digital products.
At Amber Creative, I created design solutions that met the needs of users and businesses for web and mobile app projects. Additionally, I was accountable for the creative output of digital marketing projects.
As a creative design intern at Superunion, I conducted design research, conceptualised ideas, and assisted senior designers in creating brand visual identities.
I had the opportunity to contribute to a major branding project for COFCO Group. My proposed logo idea was selected, and I actively participated in creating the entire visual identity system.
